Social Media Management Kansas City – What Makes a Great Post?

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Social media management Kansas City is critical, both for direct connection with your customer base and for SEO. The process of creating, scheduling, analyzing, and engaging with content posted on social media platforms, like Facebook, Instagram, and Twitter is a significant undertaking that should be done with care. The ever-changing social platform algorithms make it increasingly harder to generate engagement with social media posts. REAL Moxie’s social media management Kansas City leverages the power of social media in your SEO strategy. 

Although posts on various social media platforms are not a direct SEO ranking factor, your shares, comments, and likes on those posts do create social signals that Google and other search engines use to determine your authority. When you use social media to generate traffic to your website, search engines take notice, and your business becomes easier to find online. Let REAL Moxie’s social media management Kansas City take your business to the next level. REAL Moxie will help you to develop brand loyalty with your customers as well as get you a presence online. A strong presence with frequent interactions increases brand recognition, online visibility, and traffic to your website, which increases your rankings and in turn brings even more traffic. Nearly 97% of all Fortune 500 companies use at least one social media network, such as Instagram, Facebook, Twitter, or YouTube to communicate with their customer base. Choosing the right social media platform for your business and creating effective posts are key to a successful online presence. Here are some guidelines to help you determine the appropriate platform:
  • Define your target audience – Different social media platforms attract different user demographics, so understanding your audience will help you choose the platforms they are most likely to use.
  • Research social media platforms – Consider platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, and YouTube. Each platform has its own strengths and user base, so choose the ones that align with your business goals and target audience.
  • Consider platform purpose and content types – Choose platforms that align with your content strategy and communication style.
  • Analyze competitor presence – Research your competitors’ social media presence to see which platforms they are utilizing effectively. This can provide insights into where your target audience may be active and how you can differentiate your approach.
  • Evaluate platform engagement and reach – Platforms with high user engagement and a large audience can offer better opportunities for your business to connect with potential customers.
  • Test and refine – Monitor your performance on each platform and evaluate which ones provide the best results. Adjust your strategy accordingly.
With 4.48 billion people using social media around the world, and 520 million new users in only the past year, it’s safe to say the fad has turned into a global standard. Social media management Kansas City with the help of REAL Moxie LLC can help you reach this huge audience and make running a social media campaign simpler. Daily posting seems simple enough on the surface, but did you know that the time of day you post can drastically affect how many people see your content? And that most traffic happens outside of business hours? Do you know which types of posts get the most engagement, and which types drive the most traffic to your website? What about the content that makes a ‘good’ social media post? Here are some key principles to keep in mind when creating quality social media posts:
 
  • Create content that is valuable, informative, entertaining, or inspiring to your target audience. Focus on providing solutions to their problems or addressing their needs.
  • Utilize high-quality images, videos, or infographics to make your posts visually appealing. Use professional designs and consistent branding to maintain a cohesive look.
  • Craft your message to be clear, concise, and easily understood. Use attention-grabbing headlines, captions, and bullet points to convey your main points effectively.
  • Incorporate relevant hashtags and keywords to increase discoverability and reach. Research popular industry-related hashtags and use them strategically in your posts.
  • Encourage engagement by asking questions, requesting opinions, or running contests. Respond to comments and messages promptly, showing that you value your audience’s input and are attentive to their needs.
  • Maintain a consistent posting schedule to keep your audience engaged. Experiment with different posting frequencies and times to determine what works best for your audience.
  • Regularly review your post’s performance using analytics tools provided by each platform. Understand which types of posts, content formats, and topics resonate most with your audience and adjust your strategy accordingly.
We live in a generation that is closely interwoven with the digital space, from online shops to social media. For many of us, social media is an integral part of our lives. REAL Moxie social media management Kansas City team provides you with account managers who are experts at handling social media activity. Anything from responding to customer comments to developing a strategy on how to achieve long-term marketing goals by publishing original content designed to improve your Google ranking, we handle every aspect of your social media presence. Our social media management Kansas City handles everything from setting up your business page on social platforms to understanding your brand and engaging with your customers. When consumers can clearly see how you value and interact with them as well as what you have to offer, it builds trust. Seeing that their friends and family have purchased your products or interacted favorably with your company goes a long way toward turning potential customers into buyers – but effective social media management requires strategy, consistency, and skill.

There’s a good reason REAL Moxie, LLC has been in business since 2006 – we believe in providing unique, tailor-made solutions for our clients because our clients’ needs are unique. We are experienced, real people working hard for you. We know how to improve business flow and function and make both traditional and digital marketing less confusing and more manageable. Our social media management Kansas City team monitors emerging trends and are a team of experienced researchers, bloggers, and social media professionals. We get to know you and your business offering and your client’s social habits, and then work with you to develop social media management strategies to fit your business model and budget. For more information about REAL Moxie’s social media management Kansas City, visit our website to request a free consultation