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Social Media Management As COVID-19 Restrictions Lift
Social media management may not be the first thing on your mind as the pandemic restrictions are lifted and businesses reopen at full capacity, but it is something you should think about. Remember that regardless of whether purchases are made online or in person, 71% of consumers are likely to purchase an item based…
Digital Advertising For Brand Awareness
Digital advertising, the promotion of products or brands using one or more forms of electronic media, is essential to building brand awareness in today’s world. With both competitors and potential customers constantly online, digital marketing is the only way to stay ahead. Digital media is an ever-growing source of entertainment, news, shopping and social interaction,…
Using Social Media Management To Raise Google Rankings
Social media management is an often underestimated SEO tool. Lots of businesses run ads on social media, and many even have accounts, but the majority are infrequently used and lack current information. Google uses what are called social signals to determine which websites are active, which gives them higher ranking, and which are stagnant. The…
SEO Marketing Vs. Word-Of-Mouth
SEO marketing may seem overly complicated and unnecessary to companies that have been in business for decades and were serving customers long before the internet even existed. Back then, word-of-mouth marketing was the primary way in which businesses attracted new customers. Word-of-mouth refers to simply having your business recommended to others by customers as…
SEO In Kansas City: How To Choose Your Provider
Choosing the right SEO in Kansas City provider has an enormous impact on your business and your bottom line. Anyone can toss up a keyword-stuffed website and call themselves an SEO expert. You should have a functional understanding of what SEO can and can’t do, and it is critical to do your homework before you…
Maximizing Digital Advertising During The Pandemic (And As We Recover And Rebuild)
Using digital advertising to reach people is more important than ever, as COVID-19 continues to present a unique challenge for businesses, and people are doing more online than ever. Even as multiple vaccines are rolling out, most consumers have yet to return to pre-pandemic purchasing habits, and likely never will. Digital advertising uses digital channels…
How Does SEO In Kansas City Help Me Advertise My Business?
SEO in Kansas City is the process of optimizing the content, technical framework, and reach of your website to bring your pages to the top of a search engine result for a specific set of keywords or keyword strings. SEO in Kansas City can bring visitors to your site when they search for relevant products,…
SEO Kansas City: Three Pillars For Success
SEO Kansas City is a crucial tool for bringing more traffic to your website and consumers to your business. Successful search engine optimization brings your website closer to the top of search results, dramatically increasing your visibility online. There are three major pillars that are critical to your SEO success: your website, your blog, and…
Digital Advertising Trends For 2021
Digital advertising becomes more crucial to the success of your business every year. In this blog we will briefly discuss four trends that we believe will be most important for our clients in 2021. Values Marketing Inclusivity, diversity, and environmentalism are important themes not just in the headlines, but in marketing. According to Accenture, 41%…
Social Media Management Kansas City: Using SMM To Improve SEO
Social media management Kansas City is crucial to getting your business noticed online. Social media management (SMM) is the process of creating, scheduling, analyzing, and engaging with content posted on social media platforms. Search engine rankings refer to how high in the list of search results a given site shows up, and search engine optimization…