Social Media Management in Kansas City is Important for Business!

AdobeStock_59814571Social media management with REAL Moxie LLC, will help you to develop brand loyalty in your customers as well as get you noticed online. Modern marketing is a complex field with a wide range of tools, techniques, and platforms requiring different skills and expertise. The decision of whether to hire a marketing agency or utilize in house staff can have a huge effect on your bottom line. Most small businesses don’t have the resources to effectively manage social media in-house. But are social media management services worth the expense? YES!

If you run a business of any sort, you likely don’t have time to manage all the social networks available to you all by yourself. In fact, you likely don’t even have time to manage just one channel. Daily posting seems simple enough on the surface, but did you know that the time of day you post can drastically affect how many people see your content? And that most traffic happens outside of business hours? Do you know which types of posts get the most engagement, and which types drive the most traffic to your website? This is where social media management in Kansas City is important! The social media experts can help you attain the leverage you need among the social networks. But is it worth outsourcing?

A lot of work goes into an effective social media marketing plan, and experience counts. Even a minimal marketing strategy requires steps such as:

  • Establishing your audience
  • Targeted branding
  • Choosing platforms
  • Graphic design and collateral creation
  • Creating a website built for attraction and conversions
  • Website SEO
  • Cultivating authoritative links to the website
  • Plus, so much more!

IF you can find a single hire that can handle all of this for your company, which is unlikely, it’s going to cost you. According to Payscale.com, the average base salary for a Digital Marketing Manager is $69,280/year. Additionally, professional employees in the U.S. cost their employers nearly $3 in supplemental pay/benefits for every hour worked. You can check out the link here to get a more in depth look. That puts you somewhere in the $75k/year, and that’s without factoring anything extra for hiring and training purposes. Plus, after all that, they could leave the company at any time. Hiring a social media marketing agency takes all of that overhead and risk away from your plate. Companies can also access higher quality talent than they might ordinarily be able to attract into an in-house department. A professional marketing agency gives you an entire team dedicated to your website, your email list, your newsletter, your social media, and your advertising strategy at a fraction of the cost of a single employee.

There’s a great reason REAL Moxie, LLC has been in business since 2006 – we believe in providing unique, tailor-made solutions for our clients because our client’s needs are unique. We are experienced, real people working hard for you. We know how to improve business flow and function and make both traditional and digital marketing less confusing and more manageable. Our social media management team monitors emerging trends and are experienced researchers, bloggers, and social media professionals. We get to know you and your business offering and your client’s social habits, and then work with you to develop social media management strategies to fit your business model and budget. For more information about REAL Moxie social media management, visit our website or click here to request a free consultation.