Engagement Gets Results

Social Media ENGAGEMENT is key

Not many realize exactly how important engagement is in a virtual world! 

There is much in the press, and discussion among the older generation, about how technology has all but removed human interactions. Pretty sure Google would beg to differ. In fact, Google, the number one Search Engine in the US and leader in SEO, actually uses a business’ engagement with the public as a key factor in ranking search results. 

Google looks to see if a business has a social media platform (Facebook, Google +, Twitter…) and then goes a step further to see if people actually like, post, review, comment, share, … what that business has to say. They also see if the business responds to the fans/friends. So, if you have a Facebook page for your business and don’t use it…you could be hurting your business in getting found online!

If you don’t have time to manage it yourself, we suggest you either hire someone or delete the page. (If you hire someone to handle page engagement, make sure they understand marketing and keywords.)

Remember, engagement gets you found! No engagement gets you lost.