Business Marketing Planning For 2022: The Time Is Now

If you’re still sleeping on your business marketing planning for 2022, it’s time to wake up. You still have some time to reach your marketing goals for this year, but you really need to be looking forward if you don’t want to be left behind. And if you’re thinking you can do all of the planning and execution on your own, you should reconsider.

Modern business marketing planning is a complex field with a wide range of tools, techniques, and platforms requiring different skills and expertise. Though some business owners are hesitant to spend the money for professional marketing, not doing so will most likely cost them in the long run.

Handing your business marketing planning over to a team of professionals like those at REAL Moxie doesn’t just take a ton of work off your plate. It also gives you expertise and ad pricing and placement options that may not be accessible to you on your own. We do the research and negotiate the best rates so you can remain focused on your business.

Save Time And Money

Most small business owners and managers already wear too many hats within their organizations. Beyond that, best practices across different marketing channels (social media, display ads, emails, etc.) are changing every day. Rather than divert time and money trying to learn the necessary tools and strategies, it would be wise to outsource.

Outsourcing negates the need for an in-house team, thus reducing overhead. Companies can also access higher quality talent than they might ordinarily be able to attract into an in-house department. Professional business marketing planning gives you an entire team dedicated to your website, your email list, your newsletter, your social media strategy — all those big items you keep avoiding — at a fraction of the cost of a single employee. Why pay the overhead that comes with hiring a full-time web developer, designer, copywriter, social media manager, SEO or Pay-Per-Click consultant when you can get it all for one low price with a single point of contact? 

Modern business marketing planning is a complex field with a wide range of tools, techniques, and platforms requiring different skills and expertise.

Business Marketing Planning Is Complicated

A lot of work goes into an effective marketing plan, and experience counts. Even a minimal marketing strategy requires steps such as:

  • Establishing your audience
  • Targeted branding
  • Choosing platforms
  • Graphic design and collateral creation
  • Creating a website built for attraction and conversions
  • Website SEO
  • Cultivating authoritative links to the website
  • Website promotion
  • Creating social media profiles
  • Establishing brand presence
  • Planning and creating content
  • Creating ads for paid platforms
  • Managing ad spend
  • Tracking and analytics

It is a rare business owner that has expertise in all of the above, never mind the time to keep up with all of it.

REAL Moxie Makes Marketing Simple

There’s a good reason REAL Moxie, LLC has been in business since 2006 – we believe in providing unique, tailor-made solutions for our clients because our client’s needs are unique. We are experienced, real people working hard for you. We know how to improve business flow and function and make both traditional and digital marketing less confusing and more manageable. 

Your advertising investment needs to get results! REAL Moxie manages your organization’s marketing presence, so you can manage your business. We create strategies that are well researched and target delivery channels based on your industry and target market group. We act as your company’s marketing team and manage all your marketing needs. 

For more information about business marketing planning for 2022 and to schedule your FREE consultation, contact REAL Moxie, LLC today.